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After making its debut in 2018 on the Ram 1500 pick-up truck of FCA (Fiat Chrysler Automobiles), the 360L multimedia system of Sirius XM was implemented in a million cars from the GM group (Buick, Cadillac, Chevrolet and GMC). In addition to 200 commercial-free music channels, broadcast via satellite or streaming, a library of 10,000 hours of broadcasting that offers an interactive listening experience is available: while you follow a programme, the system proposes to follow insights (such as an interview with the artist or a concert). Furthermore, listening can continue outside the car, with the myChevrolet, myBuick, myGMC or myCadillac apps, which allow you to set customised listening profiles, which once on board synchronise with the system.
Exclusive events for subscribers only
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Among the programmes there are also exclusive events, such as the one that will take place on January 15, 2020 in Los Angeles, in The Garage studios of SiriusXM: Chris Martin and Jonny Buckland of Coldplay, accompanied by other artists, will deliver an acoustic performance for a limited audience of platform subscribers; the event will go live between 7 and 10 pm on The Spectrum (channel 28), the replicas on Alt Nation (channel 36).