Even in full crisis the radio stations are busy on all fronts with increasing information slots, adapting programme schedules to the changing needs of the listeners and … even fund raising.
Here are some examples:
The national radio networks, Radio Italia (Cologno Monzese), the public TV and radio broadcasters Raiuno, RaiPlay (a streaming platform) and Rai Radio2 joined forces on a project called ‘Music that Unites’. The event included brief information interludes and previously unpublished live sets where the performers recorded from their own homes creating non-stop music to share. Funds raised came to more than € 7.5 million to be donated to the National Civil Protection Organisation (a government body that deals with the management of emergencies).
‘A helping hand for the Civil Protection Organisation’ was organised by Gruppo Klasse Uno in Castelfranco Veneto, a province of Treviso (seven local and regional radio stations took part : Birikina, Bella & Monella, Radio Marilù, Radio Piterpan, Radio Sorriso, Radio Gelosa, and Vibra FM)
Help for other nationwide organisations
Discoradio in Milan (broadcaster covering Lombardy and Piedmont) and the Buzzi Foundation, that manages a research centre and children’s hospital, are raising funds to increase the number of beds in the intensive care unit.
Radio NumberOne (Bergamo) has taken part in #SostieniAMOBergamo and given their support to the Fondazione Della Comunità Bergamasca.
Radio Barbagia in Nuoro, Sardinia, has donated thousands of face masks to the city hospital with the help of their listeners.
Three Roman radio stations in the RDS group (Dimensione Suono Roma, Dimensione Suono Soft and Ram Power) have supported the capital’s hospital, Policlinico Gemelli, to create the Columbus Covid-2 Hospital by transforming an existing building into a hospital with 80 beds and another 59 beds in the intensive care unit.