THE CAR RADIO THAT HELPS BROADCASTERS UNDERSTAND LISTENERS’ TASTES

DTS Autostage is an artificial intelligence-based system that, according to the manufacturer, should offer an immersive experience
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An American company promises to realise the dream of advertisers, greedy for information on the audience of broadcasters that would enable them not only to choose on which stations and at what time to air the commercial, but to understand who listened to it and whether they zapped. Television, with smart TVs and set-top boxes, has long offered the possibility of monitoring audience habits down to the last detail. For radio, on the other hand, listening surveys detect the age, socio-economic profile, and musical tastes of the listener but do not offer precise data on when one stops on a station or whether one ‘zaps’ when there are commercials.

The system integrates radio, streaming audio, and TV

The system integrates different multimedia content: listening to the radio, streaming audio content and video
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Photographing in-car behaviour is now being attempted by Xperi, a giant that holds the patent for the equipment (transmitters and receivers) of digital HD Radio (used on medium wave and FM in the States). The company has launched DTS AutoStage, an infotainment system that lifts the veil on how people behave in the car. This is important data since in many countries mobile listening accounts for 60% of the audience. The new infotainment system integrates radio, streaming audio and video, promises an immersive experience, and… records what the user does. Joe D’Angelo, senior vice president of broadcast and digital audio at Xperi is excited because the system will offer radio stations and advertisers ‘new revenue opportunities with brands and advertisers‘.
Written by Fabrizio Carnevalini

BELARUS: RADIOPLAYER COPIED

Minsk launches a clone of the British aggregator. In defiance of copyright

The aggregator’s Internet page, excerpted from Belarus’ 1 state TV report “Panorama”, in which several broadcasters were interviewed
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As of February 2023, Belarusian citizens also have an app for listening to radio stations on the web, mobile devices, and smart TVs, Radio Player‘s website explains. Promoted by the Belarusian Broadcasting Industry Association, however, the app is a copy of one launched in 2010 in the United Kingdom and which has since spread to 13 other countries, not only in Europe. It allows listeners to listen only to radio stations based in the country, a feature designed by the British to protect copyright, but which in an authoritarian regime also allows citizens’ freedom of choice to be restricted. It is unclear whether it allows content to be sent to car infotainment systems-the Belarusian version’s website makes no mention of it. But how is it possible to violate copyright? Thanks to an “ad hoclaw that allows Western content to be used without the rights holder’s consent and without paying royalties. Approved on December 21, 2022, by the Belarusian parliament and signed by President Aleksander Lukashenko.


(From a post by Michel Fremy on Linkedin, edited by Fabrizio Carnevalini)

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