The decision by the German group Bertelsmann to sell two leading broadcasters in terms of ratings (TV M6 and radio RTL are both in second place) has opened up competition between major French patrons. Four bids have already been submitted and the competition is expected to be fierce. There are also political interests: in 2022 there will be presidential elections, and the transfer of the two stations could reshape the media landscape. Especially if Vincent Bolloré, who has changed the political line of CNews (all news network) and shifted it to extreme right-wing positions, wins the elections. Details on the protagonists and the political balances at stake in the article of the Italian newspaper ‘Corriere della sera’.
In order to compensate for lower advertising revenues caused by the pandemic, the large networks are making savings like this: Altice has closed down the TV channel RMC Sport and laid off a third of its personnel, RTL has dismissed well known radio hosts and television presenters and NRJ has sold a stake to increase liquidity
In June 2020 the French subsidiary of the Altice group (a multinational with headquarters in Holland), presented a plan to the unions ‘in order to save the media group’. This involved all the divisions in the NextRadioTV group, including channels BFM TV and RMC. The goal is to streamline both organisation and programming by axing between 330 and 380 full-time staffers in addition to 200 freelancers. According to the union representing the employees at Altice CGT (Confederation generale du travail) ‘This drastic cut in personnel is incomprehensible for a profitable group in constant growth, which had a turnover of € 120 million in 2019, a 300% increase in 5 years’.
Unions jump into action
Following a number of strikes and union action, the company softened its stance on June 29th, 2020. It undertook to ‘offer voluntary redundancies to a maximum of 330 staffers and not proceed with layoffs until November 31st, 2021’. It will also try ‘to find alternative employment for staffers who cannot be placed in other positions inside the organisation and find a solution for freelancers’.
Capital gain of € 300 million in 2018
Up to a short time ago the group was flourishing to the point that the owner, Patrick Drahi, and Alan Weill, the Chief Executive Officer of NextRadioTV, made €300 million gross from the capital gain on the sale of some buildings. These four towers, located in the 15th arrondissement in Paris, are the headquarters of SFR (Societe francaise du radiotelephone, the second largest mobile communications company), BFM TV and the daily newspaper Liberation. The 85,800 square metres of floorspace accommodates 7,000 employees. Apparently in 2018 Drahi and Weill bought the buildings in their own names to then resell them to the group at a higher price.
RTL dismiss well known radio hosts and television presenters
The RTL group’s accounts for the first quarter this year closed with a fall of 3.14%. Two months later, the French headquarters announced the dismissals of a number of well known television presenters and radio hosts, the departure of the head of the political service and a cut in the budget of the correspondent in the United States. Details can be found on Jean Marc Morandini’s website
NRJ sells a stake to increase liquidity
Despite its leading position in the French market, NRJ is also feeling the pinch. On June 24th, 2020, NRJ sold a 5% stake in Euro-Information Telecom for €50 million. The company stated that the sale proceeds ‘will be used for the needs of the group’s business‘. See details here