MEXICO: Institutional advertising and aid to community radios

Institutional advertising and aid to community radios
Access to the resources is equitable and will be distributed among 58 community broadcasters identified as eligible
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To support Mexican community radio stations, new legislation requires government institutions, states and municipalities to spend one per cent of the budget allocated to social communication by purchasing advertising space on community radio stations (Article 89, Section VII of the Federal Law on Telecommunications and Broadcasting). The first to implement the legal provision is the Federal Institute of Communications (IFT), which has created a special space on its Internet portal to make it transparent that access to resources is fair.

Support from Unesco for indigenous radios

In Mexico, there are 375 non-commercial radio stations, of which 72% are social, 23.7% community and 3.5% indigenous
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Another support comes from Unesco, which with its ‘Design of public policies‘ project launched in 2020 seeks to bring indigenous content into public and commercial media. Funded by the European Union and the EU-Uesco Expert Bank, it aims to produce programmes in indigenous languages with content that reflects the country’s cultural and linguistic diversity. Strengthening them helps preserve indigenous languages, cultures and ancestral knowledge. Without forgetting that in the event of natural disasters, their role is irreplaceable, so it is necessary to remove the obstacles that prevent them from obtaining broadcasting authorisation.

Mexico: Distance learning for 30 million students on 16 TV channels

The Minister of Education, Esteban Moctezuma Barragan, announced at a press conference that schools will start distance learning thanks to programmes broadcast on the radio and TV
The Minister of Education, Esteban Moctezuma Barragan, announced at a press conference that schools will start distance learning thanks to programmes broadcast on the radio and TV
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Schools started distance learning in Mexico, one of the countries that has been hardest hit by the pandemic (in fourth place for the number of contagions).  Since August 24th, 2020, 30 million pupils are able to follow programmes on air from 7 a.m. to 8 p.m. on 16 channels transmitted by four TV broadcasters: Televisa, TV Azteca, Grupo Imagen and Grupo Multimedios.  All those who do not have access to television will be able to follow the lessons on the radio and study from books.  Over 4,550 TV programmes (640 in indigenous languages) will be transmitted.  The programmes do not include entertainment , but follow the school syllabus and pupils will be tested on the contents.  Educational programmes do not have advertising.  Here is the article with details from the daily newspaper, El Universal.